[{"data":1,"prerenderedAt":-1},["ShallowReactive",2],{"sanity-fQFFM78GlbujzirWIUZ1WzS3wc5KRGilVzaOjkHf7nM":3,"sanity-wmXqDVbVNkqBCiFUy-UfHO2WGYXZc336tujEH_Wj8-A":102},{"data":4,"sourceMap":-1},{"advanced":5,"dictionary":10,"icons":63,"scripts":68,"social":70,"structuredData":86},{"robots":6,"verification":8},{"noFollow":7,"noIndex":7},false,{"google":9},"aBgiMod_cbTNou3Y-XIo21VrxE6fNfyYMmB_7o3b73s",{"replacements":11},[12,17,22,26,31,36,40,45,49,53,58],{"_key":13,"text":14},"header.home",{"en":15,"fr":16},"Projects","Projets",{"_key":18,"text":19},"header.about",{"en":20,"fr":21},"About","À propos",{"_key":23,"text":24},"header.moodboard",{"en":25,"fr":25},"Moodboard",{"_key":27,"text":28},"project.project",{"en":29,"fr":30},"Project","Projet",{"_key":32,"text":33},"project.industry",{"en":34,"fr":35},"Industry","Industrie",{"_key":37,"text":38},"project.industries",{"en":39,"fr":39},"Industries",{"_key":41,"text":42},"project.date",{"en":43,"fr":44},"Year","Année",{"_key":46,"text":47},"project.tag",{"en":48,"fr":48},"Service",{"_key":50,"text":51},"project.tags",{"en":52,"fr":52},"Services",{"_key":54,"text":55},"project.prev",{"en":56,"fr":57},"Previous project","Projet précédent",{"_key":59,"text":60},"project.next",{"en":61,"fr":62},"Next project","Projet suivant",{"appleTouchIcon":64,"favicon":66},{"_ref":65},"image-4b3b160ea9f0528f80146c5e4784ec810047464c-180x180-png",{"_ref":67},"image-4318aa30dbc065fcf0690851ce1f4243112533fd-512x512-png",{"google":69},null,{"default":71,"twitter":80,"website":82},{"description":72,"image":75},{"en":73,"fr":74},"French Bread Studio is a Paris-based creative studio building visual brand universes for restaurants, hotels, venues, and cultural institutions.","French Bread Studio est un studio créatif basé à Paris, qui construit des univers de marque pour restaurants, hôtels, lieux et institutions culturelles.",{"_ref":76,"altText":77},"image-34710b6ce6537cf1b89561daebd323d63ae4931e-1200x630-png",{"en":78,"fr":79},"Butter knife on a block of butter, with the logo 'FRENCH BRE(A)D' on a blue-gray background","Couteau à beurre posé sur un bloc de beurre, avec le logo \"FRENCH BRE(A)D\" sur fond bleu-gris.",{"cardType":81,"handle":69},"summary_large_image",{"name":83,"separator":85},{"en":84,"fr":84},"French Bread"," | ",{"organization":87},{"address":88,"description":73,"email":94,"logoUrl":95,"name":84,"phone":96,"socialProfiles":97,"url":101},{"city":89,"country":90,"postalCode":91,"region":92,"street":93},"Paris","France","75012","Ile de France","90 rue de Picpus","hello@frenchbreadstudio.com","https:\u002F\u002Fcdn.sanity.io\u002Fimages\u002F5irrikxr\u002Fproduction\u002F8117bdfdbe8270670711c4cd916e5a285bff917e-1295x740.png","+33670541363",[98,99,100],"https:\u002F\u002Fwww.instagram.com\u002Ffrenchbreadstudio\u002F","https:\u002F\u002Fwww.behance.net\u002Ffrenchbreadstudio","https:\u002F\u002Ffr.pinterest.com\u002Ffrenchbreadstudio\u002F","https:\u002F\u002Fwww.frenchbreadstudio.com\u002F",{"data":103,"sourceMap":-1},{"content":104,"hero":218,"metadata":232,"pagination":247},{"description":105,"modules":126},[106,117],{"_key":107,"_type":108,"children":109,"markDefs":115,"style":116},"d0a74d859e60","block",[110],{"_key":111,"_type":112,"marks":113,"text":114},"f6890d4f7afe","span",[],"How can a consulting firm stand out from its competitors while staying deliberately understated?",[],"medium",{"_key":118,"_type":108,"children":119,"markDefs":124,"style":125},"720611495eb3",[120],{"_key":121,"_type":112,"marks":122,"text":123},"7ea0c6c2f52c",[],"Le Bureau Privé, a wealth management consulting firm in the 8th arrondissement led by two lawyers with over 20 years of experience, entrusted us with the art direction of its image. Steering away from the institutional codes often associated with the sector, we crafted a refined look blending textures, muted colors, and carefully chosen typefaces, with an editorial feel geared toward a high-end clientele.",[],"normal",[127,146,172,185,206],{"_key":128,"_type":129,"medias":130,"size":116},"dbecc8697c64","module.medias",[131],{"_key":132,"_ref":133,"_type":134,"aspectRatio":135,"caption":69,"height":136,"metadata":137,"palette":140,"url":144,"width":145},"a1f6334646d4","image-1384ff7de330658d7e98c026e893b4e628b7af39-1400x2100-png","image",0.67,2100,{"altText":138,"description":139,"title":69},"Sand colored cover page with the \"Le Bureau Privé\" logo and vertical wordmark, and a French paragraph describing the firm as a consulting office dedicated to structuring and coordinating clients' patrimonial, professional, and personal interests.","",{"dominant":141},{"background":142,"foreground":143},"#574e2d","#fff","https:\u002F\u002Fcdn.sanity.io\u002Fimages\u002F5irrikxr\u002Fproduction\u002F1384ff7de330658d7e98c026e893b4e628b7af39-1400x2100.png",1400,{"_key":147,"_type":129,"medias":148,"size":171},"c9aa348347c3",[149,160],{"_key":150,"_ref":151,"_type":134,"aspectRatio":135,"caption":69,"height":152,"metadata":153,"palette":155,"url":158,"width":159},"f66adf6ff285","image-d811b77e8ab3795353b75fe87ed00e34c175ef51-1200x1800-png",1800,{"altText":154,"description":139,"title":69},"Overhead shot of cream envelopes resting on a black leather chair, with a woven rug below.",{"dominant":156},{"background":157,"foreground":143},"#5c2c04","https:\u002F\u002Fcdn.sanity.io\u002Fimages\u002F5irrikxr\u002Fproduction\u002Fd811b77e8ab3795353b75fe87ed00e34c175ef51-1200x1800.png",1200,{"_key":161,"_ref":162,"_type":134,"aspectRatio":135,"caption":69,"height":163,"metadata":164,"palette":166,"url":169,"width":170},"5e4fd6053156","image-9eb1454e6937d0ae4614d6b057526d863496d731-1500x2250-png",2250,{"altText":165,"description":139,"title":69},"A sheet of translucent vellum paper repeatedly printed with the \"Le Bureau Privé\" wordmark in a grid pattern, layered over a blurred photo.",{"dominant":167},{"background":168,"foreground":143},"#342216","https:\u002F\u002Fcdn.sanity.io\u002Fimages\u002F5irrikxr\u002Fproduction\u002F9eb1454e6937d0ae4614d6b057526d863496d731-1500x2250.png",1500,"large",{"_key":173,"_type":129,"medias":174,"size":116},"72d5c2be08af",[175],{"_key":176,"_ref":177,"_type":134,"aspectRatio":178,"caption":69,"height":170,"metadata":179,"palette":181,"url":184,"width":163},"01b268d4d231","image-16b56c7b4a132d760ef31bfccf56fd8e01261570-2250x1500-png",1.5,{"altText":180,"description":139,"title":69},"Close-up of hands typing on a laptop displaying the Le Bureau Privé website.",{"dominant":182},{"background":183,"foreground":143},"#663c24","https:\u002F\u002Fcdn.sanity.io\u002Fimages\u002F5irrikxr\u002Fproduction\u002F16b56c7b4a132d760ef31bfccf56fd8e01261570-2250x1500.png",{"_key":186,"_type":129,"medias":187,"size":171},"574ed521e14e",[188,197],{"_key":189,"_ref":190,"_type":134,"aspectRatio":135,"caption":69,"height":163,"metadata":191,"palette":193,"url":196,"width":170},"939f5c29dd2d","image-dabf60ba2e96cb7e72e2cc7509dba3677d6f54fe-1500x2250-png",{"altText":192,"description":139,"title":69},"Dark brown business card boxes arranged diagonally on a light gray surface, each embossed with the \"Le Bureau Privé\" logo.",{"dominant":194},{"background":195,"foreground":143},"#0c0404","https:\u002F\u002Fcdn.sanity.io\u002Fimages\u002F5irrikxr\u002Fproduction\u002Fdabf60ba2e96cb7e72e2cc7509dba3677d6f54fe-1500x2250.png",{"_key":198,"_ref":199,"_type":134,"aspectRatio":135,"caption":69,"height":163,"metadata":200,"palette":202,"url":205,"width":170},"55ccc66daa7e","image-0f267f04cd3f5aca1bf859f73556821394dfc108-1500x2250-png",{"altText":201,"description":139,"title":69},"Dark brown folders and cards stacked together, showing the \"Le Bureau Privé\" logo alongside printed documents and a business card on a black background.",{"dominant":203},{"background":204,"foreground":143},"#1d140b","https:\u002F\u002Fcdn.sanity.io\u002Fimages\u002F5irrikxr\u002Fproduction\u002F0f267f04cd3f5aca1bf859f73556821394dfc108-1500x2250.png",{"_key":207,"_type":129,"medias":208,"size":116},"55c48f6a17fc",[209],{"_key":210,"_ref":211,"_type":134,"aspectRatio":135,"caption":69,"height":136,"metadata":212,"palette":214,"url":217,"width":145},"9d5a73b0b389","image-0f2e1921a04099fba538101e10e086adec3fa728-1400x2100-png",{"altText":213,"description":139,"title":69},"Sand colored cover with the \"Le Bureau Privé\" wordmark set vertically in bold black type on a textured vellum paper.",{"dominant":215},{"background":216,"foreground":143},"#5a3c29","https:\u002F\u002Fcdn.sanity.io\u002Fimages\u002F5irrikxr\u002Fproduction\u002F0f2e1921a04099fba538101e10e086adec3fa728-1400x2100.png",{"date":219,"industries":220,"palette":222,"tags":227,"title":231},"2026",[221],"Consulting",[223,224,225,226],"#F5F3F4","#D7D4C1","#AAA48A","#302721",[228,229,230],"Logo design","Branding","Web Design","Le Bureau Privé",{"description":233,"image":234,"keywords":237,"noIndex":7,"title":246},"Le Bureau Privé brand identity in use: printed assets, website, and applications, by French Bread Studio.",{"_ref":235,"altText":236},"image-34b84baf15ecc1ba33b915807b4a89bd5314df95-1843x1437-png","Le Bureau Privé wordmark repeated in a grid pattern, printed on a textured paper",[238,239,240,241,242,243,244,245],"brand identity in use","wordmark design","brand application design","creative studio Paris","printed brand assets","website design branding","brand identity portfolio","consulting firm branding","Le Bureau Privé — Brand Identity",{"next":248,"prev":263},{"date":249,"slug":250,"thumbnail":251,"title":262},"2023","\u002Fprojects\u002Fles-riches-heures",{"_key":252,"_ref":253,"_type":134,"aspectRatio":254,"caption":69,"height":255,"metadata":256,"palette":257,"url":260,"width":261},"ebf7434bd6d7","image-856a9606f93358e598e3f94c2558e2f2065917d1-1843x1437-png",1.28,1437,{"altText":69,"description":69,"title":69},{"dominant":258},{"background":259,"foreground":143},"#6a411b","https:\u002F\u002Fcdn.sanity.io\u002Fimages\u002F5irrikxr\u002Fproduction\u002F856a9606f93358e598e3f94c2558e2f2065917d1-1843x1437.png",1843,"Les Riches Heures",{"date":264,"slug":265,"thumbnail":266,"title":276},"2025","\u002Fprojects\u002Flabkorner",{"_key":267,"_ref":268,"_type":134,"aspectRatio":254,"caption":69,"height":269,"metadata":270,"palette":271,"url":274,"width":275},"5a25440fbf4d","image-28f16c7b9a28412b5827ef565447fc3df7549e92-2457x1915-jpg",1915,{"altText":69,"description":69,"title":69},{"dominant":272},{"background":273,"foreground":143},"#784618","https:\u002F\u002Fcdn.sanity.io\u002Fimages\u002F5irrikxr\u002Fproduction\u002F28f16c7b9a28412b5827ef565447fc3df7549e92-2457x1915.jpg",2457,"LabKorner"]